Why Speak? Most people don’t know that speaking is one of the best marketing strategies for growing your business. As an active marketing strategy, speaking to an audience by offering solutions to a particular problem they are facing can lead to an increase in business if approached in the right way. Here are 4 reasons […]
Speaking Tips
Words are tools
Words are the tools that speakers use to craft their message. Just as an artist chooses a brush, color, and medium to create a picture filled with meaning on a canvas, effective speakers deliberately choose words to paint mental images, stir emotions, and convey meaning in their spoken message. The words we use have power […]
Analyzing Your Audience
No matter how great your content, it won’t get heard unless you are tweaking your speaking to address your audience’s unspoken question, “What’s in it for me?” Oftentimes we spend a great deal of time developing our topic, key points, great openings and conclusions, and we don’t consider or spend much time evaluating who is […]
The Craft of Public Speaking
Many don’t realize that the craft of public speaking includes a long and rich history, dating back to the ancient Greeks. In those days, there was no legal profession, and citizens were expected to speak for themselves in disputes as well as participate actively through spoken word to shape laws and public policy. Aristotle, known […]
Speaking…with Gratitude
During this time of year, and particularly during this week, our thoughts turn to gratitude. Research has shown that giving thanks is good for us. When we shift our thinking to focusing on what is good, this positive change creates more good in our lives. People who show gratitude in their daily lives report fewer […]
Connect Without the Sweat: Clear, Concise, Compelling Introductions
Wednesday September 18, 2013 – Wednesday September 18, 2013 Map and Directions | Register Description: Do you find yourself tongue-tied when it comes to explaining to people who you are and what you do? Would you like to be able to introduce yourself and your services to a potential client so that you don’t sound […]