Knowing the basic principles of numerical communication can help us become more effective and persuasive communicators. A couple of months ago, I read “Making Numbers Count” by Chip Heath and Karla Starr who observed that we could lose our audience “when we don’t translate numbers into an instinctive human experience.” These translation techniques serve as […]
audience engagement
3 Ways to Influence Emotions In Our Audience
As speakers, we need to be intentional about how we use our emotions for influence. I am often asked by clients how they can be more influential with the emotions of their audiences. Some have an ask for their senior leadership, others want their audience to accept a change within their organizational processes or procedures, […]
3 Factors to Gain Credibility with your Audience
Recently I worked with a client who posed an interesting question: “What could she do in to gain credibility with her audience?” Speaker credibility has its roots in Aristotle’s teachings over 2,000 years ago as he wrote about a speaker’s character, otherwise known as ethos. According to Aristotle, a speaker’s character was just as important as […]
4 Steps to Enhance your Presentation with Visuals
An easy way to keep an audience engaged during your presentation is through your visuals that enhance your words. Although the prospect of speaking to in-person audiences this fall has dimmed due to the virus, virtual events are still abundant. Here is where adaptability and flexibility are needed. If a picture is worth 1,000 words, […]
Be Concise with your Message or Pay the Price
Lately, I have been asked by many of my coaching clients if there is a way to make their messages more concise. In this day and age of virtual presentations, short attention spans, and distractions, getting your point across in as few words as possible and still making an impact is an art. And it’s […]
Virtual Audience Engagement
Virtual Audience Engagement Builds Trust I frequently get asked about the best ways to keep an audience engaged in virtual meetings or during virtual presentations. Although there are many variables that can contribute to disengagement, one of the most important factors in assuring virtual audience engagement is how well the facilitator/speaker has planned for […]